About The New Leaders

The New Leaders is a leadership training and development company focused on Emotional Intelligence, neuroscience, and modern leadership thinking. We partner with businesses, corporations, and leadership communities to build leadership capability rooted in human connection, emotional awareness, and positive influence. As we step into 2026, The New Leaders is entering a strong growth phase—expanding our brand, partner ecosystem, and social/brand platform to bring modern leadership knowledge to more generations of leaders. We’re looking for a Social & Brand Manager to shape the brand for our next stage of growth.

Your Role

You will play a strategic role in:

Shaping the long-term brand direction
Building a social & brand ecosystem aligned with business growth
Gradually building and growing the Social & Brand team during our scale-up journey

Key Responsibilities

1. Social & Brand Strategy

Develop and execute the brand strategy for The New Leaders
Build a cohesive, multi-platform brand identity across social channels

2. Content & Community Ecosystem

Develop a content strategy around leadership, EQ, and neuroscience that is inspiring and deep
Translate expert knowledge into accessible, emotionally resonant, high-impact content
Build and grow a community centered on leadership and human development

3. Partnerships & Brand Collaboration

Develop brand collaboration strategies with local and international partners
Work with educational institutions, leadership networks, and professional communities
Partner with the leadership team to expand our ecosystem in line with brand strategy

4. Events, Workshops & Brand Experience

Propose and deliver creative event/workshop strategies
Design brand experiences that bring The New Leaders’ knowledge and values closer to the community
Blend social, offline events, and storytelling to create strong emotional brand impact

5. Branding & Marketing Materials

Develop and manage brand visuals, identity system, and marketing materials
Ensure all assets consistently reflect The New Leaders’ spirit and standards

6. Build & Grow the Social & Brand Team

Gradually build and scale the Social & Brand team
Coach and develop team capability throughout the scale-up phase

Who We’re Looking For

You may be a great fit if you:

Have 5+ years of experience in Social, Branding, or Marketing
Are passionate about education, leadership, emotional intelligence, and human development
Know how to connect brand with emotion, values, and real people
Are highly creative, modern in thinking, and not tied to traditional “education branding” templates
Are proactive, accountable, growth-minded, and committed to continuous learning
Enjoy fast-growing environments where your work genuinely shapes strategy

Benefits & Growth Opportunities

A people-first, open, and energetic working environment
Deep exposure and training in Leadership, Emotional Intelligence, and Neuroscience
Strong career growth alongside the rapid expansion of The New Leaders
Space to create, experiment, and build new brand models
Work closely with experts and local/international partners
Competitive compensation, aligned with your capability and contribution

Why This Role Is Special

This isn’t just a branding role. You’ll be building a leadership brand that can influence generations.

If you believe branding is about emotion, values, and long-term impact, we’d love to connect and explore the journey together.